Think of us as your on-demand, expert resource. When your business is evolving, facing staffing challenges, or preparing for a major launch, you can’t afford to lose momentum. Whether marketing and communications interim leadership, strategic guidance, or content strategies, our support  strengthens internal teams and helps your business stay on course. Sometimes we're called "Fractional CMO/CCOs" and we  fill gaps less expensively that hiring a CMO/CCO.

STRATEGIC MARKETING & CORPORATE COMMUNICATIONS 

• Interim Leadership and Team Support
• Market Planning and Assessments
• Coaching and Training (Soft Skills: Communication, Presentation, Strategic Thinking)
• AI Enablement and Integration

CONTENT STRATEGY & WRITING

• Blog Strategy and Implementation
• Content Editorial Calendars
• Corporate Messaging Frameworks
• Website Development and Copywriting

EXECUTIVE  COMMUNICATIONS

• Executive Thought Leadership and Presentations
• Change Management Announcements
• Crisis Communications Planning
• Internal Communications (i.e. newsletters, emails)

KNOWLEDGE RETENTION AND SALES ENABLEMENT

• Best Practice Playbooks
• Training/Workshops (e.g. Persuasive Business Writing, Effective Change Management Communication)
• Business Development Sales Materials

With ActionPoint, you gain an experienced partner who understands how to strengthen your brand, engage stakeholders and employees, and drive business success. We help you keep your organization and business priorities moving forward.

Meeting deadlines and getting quality, strategic writing from an inexperience employee, can hurt your forward momentum. Consider a fractional leader or contractor - it's usually less than paying for a full-time unproven employee.

Note: as needed, we bring in talented individuals to expand our services, such as website design.